Does anyone in Alberta ever buy a car? From observing traffic on the province’s roads, it appears not. Statistics show that in 2017, 81 per cent of new vehicle buyers in Alberta chose a truck — well above the equally-high national average of 68.6 per cent in favour of trucks, according to DesRosiers Automotive Consultants.
The stats also reveal Alberta is Canada’s third largest car-buying market, with sales by Detroit based OEMs one of the highest in Canada, taking more than 58 per cent of market share. On the other hand, Toyota is the largest Japanese brand in Alberta by a wide margin, likely because of its extensive line up of light trucks.
Here, based on figures from DesRosiers, are the top selling trucks in Alberta in 2017. We’ll have 2018 figures shortly after the year wraps up.
Ford F-Series: 33,359 units sold
Still shy of its best year for trucks sales in Alberta — 36,432 units in 2014 — Ford nevertheless saw an increase in sales in 2017 over 2016 and 2015. The figures include both half- and three-quarter-ton units, which typically sell well in Alberta’s industrial sectors. For 2018, the F-150 got new front and rear styling, advanced technologies, and improved power in its engine lineup. After a major redesign for 2017, including chassis, powertrain and technology upgrades, the F-Series Super Duty carried over for 2018.